Sage / Growth
Programmatic. Across markets.
Programmatic advertising for Sage through Mindshare / GroupM, across Australia, the U.S., UK, Ireland, Canada, Spain, Germany and France. Audience strategy, campaign execution, optimisation and reporting.
- DV360
- The Trade Desk (TTD)
- Adobe DSP
- Amazon DSP
- 6sense · ABM
- CM360
AK career · Mindshare / GroupM
Put relevance into the plan.
Understand the audience, choose the right context and keep learning from delivery. This project represents AK’s agency media experience; the accompanying artwork provides a visual interpretation of that discipline.
Across markets.
Programmatic advertising and account-based marketing within Mindshare / GroupM, using DV360, The Trade Desk, Adobe DSP, Amazon DSP, 6sense and CM360. Campaign execution, optimisation and reporting across markets.
Behind
the work.
Programmatic advertising
Campaign work using DV360, The Trade Desk (TTD), Adobe DSP and Amazon DSP within Mindshare / GroupM.
ABM & campaign tools
6sense for account-based marketing; CM360 as part of the campaign toolkit.
Optimisation & reporting
Campaign execution, optimisation and reporting across market contexts.
Markets
Australia, United States, United Kingdom, Ireland, Canada, Spain, Germany and France.
AK career · Mindshare / GroupM
