Aslam KhanBooya

Booya / Brand

A café with a kick.

Booya brings a bold, welcoming voice to a Kerala café identity. Warm red, confident lettering and a flash of yellow connect the brand across menus, merchandise, uniforms and its presence on the street.

Brand strategyIdentityArt directionBrand applications

CBx client work

A point of view

Put character on every surface.

The wordmark does the talking. A small burst of yellow gives it a recognisable signature, while warm materials and simple applications make the identity feel at home from the coffee cup to the storefront.

BooyaBRAND / DIRECTION
Wordmark
Storefront
Brand in use
Merchandise
Uniform
Drive-through
Stationery
Booya
Brand language / visual direction

One recognisable world.

The wordmark does the talking. A small burst of yellow gives it a recognisable signature, while warm materials and simple applications make the identity feel at home from the coffee cup to the storefront.

Booya / Contribution

Behind
the work.

Strategy & identity

Brand strategy and identity.

Visual direction

Art direction for brand applications.

CBx client work

The workBooyaSCROLL TO EXPLORE →
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A few different worlds.

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Aslam Khan / Start a conversation

Bring your
good problem.

A brand to build. A story to tell. A business ready for its next chapter. Start wherever you are.

aslampvkhan@gmail.com ↗
A little context goes a long way ↓

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Artwork